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History
The discovery of France and its Terroir
History of Beau de France
The origin of Beau de France goes back to the famous King Henri IV. One day, as he was walking in his Château d'Amboise, where he was surprised by the beauty of the Loire River under the sunset. At this time he realized how much France was beautiful, hence he had the idea of showing to everybody the magnificence of his country.
King Henri IV thus chose the wine as ambassador to represent all different terroirs in France. He asked some extraordinary winemakers in each wine region to elaborate a wine with a typical terroir and a representative monument. These wine were named Beau de France, the beauty of France.
Undoubtedly, thanks to the region of Bordeaux, the prestige and art of wine making became to be known abroad.
Within the years, the brand became a nice occasion to French customers to discover the beauty of different regions. This brand has been so successful that it opened to other overseas markets.
The ambition of King Henri IV has been realized. His idea enabled people in many countries to discover the French terroirs and specifities by having a great moment and enjoying the French wine.
History of France and French wine
France, a country of rich cultures!
Historically speaking, the country has tremendous great castles built during the Middle-Age, such as the famous and beautiful Châteaux de la Loire, where the Kings and Queens of France spent their lives at the Renaissance era.
The famous King Louis XIV was the first to decide to go and live in Paris in the sumptuous Château de Versailles.
France is also known worldwide as the country of luxury in many fields. Fashion, jewellery, perfumes and gastronomy make all French proud of the admirable unique know-how.
Above all, the prestige of France comes from its main treasure, wine. It appeared in France many centuries ago thanks to the Greeks and the Romains. French winemakers dedicated their lives that is why France became the "Wine country".
There are seven major wine regions with different profiles:
Alsace, Bordeaux, Bourgogne,
Champagne, Languedoc, Loire, Vallée du Rhône
The TERROIR
Bordeaux, a Terroir of Excellence:
The major reason for the success of winemaking in the Bordeaux region is the excellent
environment for growing vines. The geological foundation of the region is limestone, leading to a soil structure that is heavy in calcium. The Gironde estuary dominates the regions along with its tributaries, the Garonne and the Dordogne rivers, and together irrigates the land
and provides an Atlantic Climate, also known as an oceanic climate, for the region.
The soil of Bordeaux is composed of gravel, sandy stone, and clay. The region's best vineyards are located on the well drained gravel soils that are frequently found near the Gironde River.
The AOP Bordeaux and Bordeaux Supérieur:
Bordeaux and Bordeaux Supérieur appellation wines may be produced anywhere in the Bordeaux vineyard. These wines, which represent over 50% of Bordeaux's production, embody the much-appreciated Bordeaux style of harmonious elegance and aromatic complexity.
Vin de France denomination
The Vin de France denomination represents 40 to 50% of the total French production. They are wines easy to drink for every day.
A Vin de France is a blend from selected grape varieties of the French terroir.
Range
Bordeaux Red
Appellation d'Origine Protégée
Colour: Very deep, brilliant garnet colour with fuchsia highlights.
Nose: Powerful, fruity and persistent nose with fruits, cinnamon and liquorice.
Palate: Rich, full-bodied, well structured.
Recommendations: Serve with grilled red meats plain or in sauce, game and cheeses.
Serving condition: 16 – 18°C.
Merlot, Pays d'Oc
INDICATION GÉOGRAPHIQUE PROTÉGÉE
Colour: Clear, very intense, garnet red to purple.
Nose: Red fruit, blackcurrants, cherries, raspberry jam.
Palate: Wine with velvet tannins and fine long taste.
Recommendations: The perfect accompaniment to white meats, poultry, barbecues, salads.
Serving condition: 16 – 18°C.
Cabernet-Sauvignon, Pays d'Oc
INDICATION GÉOGRAPHIQUE PROTÉGÉE
Colour: Clear, very intense, garnet red to purple.
Nose: Red fruit, blackcurrants, green peppers, with notes of spices and hay. Typical this variety.
Palate: Fine tannic body, notes of liquorice, fine and length of taste.
Recommendations: This red wine may be served with red meat such as beef, game, cold meats.
Serving condition: 16 – 18°C.
Vin de France Red
INDICATION GÉOGRAPHIQUE PROTÉGÉE
Colour: Ruby red with a good
intensity and a deep purple tinge.
Nose: A very fruity wine, characterised by notes of blackcurrant and raspberry.
Palate: A very supple, round and rich wine.
Recommendations: Serve on its own as an aperitif or with red meat, cold meats, salad.
Serving condition: 10 – 12°C.
SPARKLING BRUT
SPARKLING WINE
Colour: Light yellow, clear, fine and persistent bubbles.
Nose: Fruity, fine and elegant.
Palate: Rich, harmonious and balanced wine.
Recommendations: Serve as an aperitif and with desserts.
Serving condition: 5 – 7°C.
SPARKLING DEMI-SEC
SPARKLING WINE
Colour: Stunning salmon-pink tones, very attractive colour.
Nose: Fruity and expressive.
Palate: Harmonious and balanced.
Recommendations: As an aperitif or for a party.
Serving condition: 5 – 7°C.
Get in touch
To send us a message, please contact us via details listed on the left. We'll get back to you asap.
- Contact info
- Beau de France Brand Manager
Tel: +33.3.88.71.79.79
Adress: 1 rue de la Division Leclerc 67290 Petersbach